DCM 2011 Ident

Notes:

DCM's 2011 Ident features a vast amount of coloured lights (using DCM's signature colours). Though these lights do create an interesting visual experience, I feel they do not capture the essence of film significantly. However, the inclusion of DCM's colours and light are worth noting. 

Light being significantly important as the company uses light a lot in their graphics, with many of their "hero images" included in their inspiration guide including light sources such as glowsticks, sparklers, waveforms and use of Bokeh.